Sri Utama Sdn Bhd is authorised and regulated by the Honda Global Conduct Authority in relation to Honda goods and services. Established since 2000, Sri Utama has been operating and providing services to over 100 thousands customer in relative to any services and goods. We are available at 5 states and running operation nationwide throughout Malaysia.


Performance Sustainability Reliability Community for you.

2030 Vision

Serve people worldwide with the “joy of expanding their life’s potential”
– Lead the advancement of mobility and enable people everywhere in the world to improve their daily lives –

Two areas where we are going to create new value:

  • Advancement of “Mobility”
  • Value Creation for People’s Daily Lives

In these areas, we will bring the universal passion of Honda to “serve people worldwide with the joy of expanding their life’s potential.” And toward this end, we will “lead the advancement of mobility and enable people everywhere in the world to improve their daily lives.” This is our 2030 Vision Statement.

The smart community connecting
people, Honda, and daily life.

For the realization of a reassuring, safe, comfortable, convenient, and fun society, the “next-generation personal mobility” such as electric and fuel cell vehicles, the regional power supply networks, and the “energy” created by households and regions are considered as the important components. In addition, connecting our devices and having energy management with IT technology will be the communities’ ideal image for the future. Honda is continuing research and development on this area to realize this system.

Company Message

In order to continue to be a company society wants to exist, Honda aims to become the “power” that supports people around the world who are trying to do things based on their own initiative. Ever since its foundation in 1948, Honda has been making continuous efforts to offer various kinds of value as we strive to help people and create a better society through our own technologies, ideas and designs. The starting point of such efforts is our desire to “help people and society” and “expand people’s life’s potential.”

Honda Philosophy

The Honda Philosophy consists of Fundamental Beliefs (including “Respect for the Individual” and “The Three Joys”), the Company Principle, and Management Policies. This philosophy is not only shared by all associates, but also forms the basis for all company activities and sets the standard for the conduct and decision-making of all associates throughout the Honda Group. Driven by its dreams and reflecting its values, Honda will continue taking on challenges to share joys and excitement with customers and communities around the world to strive to become a company society wants to exist.